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My good friend Michael Port's and Elizabeth Marshal's book The Contrarian Effect was named by 800ceoread as the best sales book of 2008. That follows Amazon naming it as one of the 10 best business books of the year.
How about a big woo hoo for Michael and Elizabeth!
Why is a guy who writes about project management calling attention to a sales book? People always need to sell their ideas. In these economic times it's even more important that a project manager can sell ideas and land work. The book is short. It's full of stories. Learning to "do the opposite" just might save your bacon.
How about a big woo hoo for Michael and Elizabeth.
? Guy Kawasaki wrote, "Less is the new more." Easy to learn: symmetry, seduction, subtraction, and sustainability. Very valuable to do. Step 1: Read Matt's book!! just 140 keystrokes.
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Amen! From what I can tell, managing projects has a great deal to do with selling. Generating buy-in from the team and stakeholders in the beginning and as you go along is vital!
Josh Nankivel
http://pmStudent.com