Rules for Renegades and Project Reformers

October 3rd, 2007 by Hal

Authors and their publicists regularly offer me books in hope I'll write a good review. I usually do write good reviews. If I can't find something good to say, then I don't write anything. (I think I've only written one negative review.) Today, I'm offering a review of a book that neither the author nor the publicist offered me. And you guessed it…it's a positive review.

Christine Comford-Lynch's Rules for Renegades is a good-read.

You'll be inspired by Christine's example.

Christine is a character. She's fully expressing herself in print just like she has in life. I'm not saying Rules for Renegades will alter your view on reality. But it just might inspire you. Christine unabashedly shares her triumphs — building one company after another and dating both Bill Gates and Larry Ellison — and her flops — embarking on becoming a geisha after getting dumped by Bill Gates.

Christine claims to have been involved in 36 company start-ups. "Of those 36, not a single one (author's emphasis) has executed its original business plan." Sounds like successful projects. Christine shares her acquired wisdom in the following 10 rules.

As you read her rules try substituting 'reformer' for 'renegade'. Read her book or visit her website www.RulesForRenegades.com for more detail.

  1. Everything's an Illusion
  2. An MBA is Optional, a GSD is Essential
  3. Problems + Pain = Profit
  4. Build Power Instead of Borrowing It
  5. Rock Reject and Finesse Failure
  6. Learn to Love Networking
  7. Only You Can Lead Your Life
  8. Work Your Money Mojo
  9. Resign as General Manager of the Universe
  10. Don't Just Do Something, Stand There

Christine's advice on using mind maps for creating new product ideas is lame. But it's just one lapse in an otherwise well-written text. We can forgive anyone for just one lapse.

Why read this book? While it's more memoir than it is business advice, you'll be inspired by Christine's example. I was.

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